Wednesday, March 13, 2013

Top Problems with Surveys

There are a variety of problems with online survey tools and the surveys people create. We will focus for now on the user experience for survey respondents, because most surveys deliver a sub-par user experience. When you create your next survey here are some things to consider regarding the user experience: How does your survey feel? Is the experience consistent? Is it engaging? Is it fun? Does your survey feel like work? Ugh, work sucks! How many people will even begin the survey? How many people will abandon the survey without completing it? Check out the slides below to learn how to improve your next survey. And if you want to help beta test the next generation of online surveys get your invite now before they're all gone.